TY  - BOOK
AU  - Marshall,Kimball P.
TI  - Marketing information systems creating competitive advantage  in the Information  age
SN  - 0877092907
U1  - 658.4038011 22
PY  - 2013///-2014
CY  - New York
PB  - Boyed Frasur
KW  - External mkis data sources
N1  - Includes index; Dept. of Business Administration
ER  -